Extract from the Telegraph:
"Growing numbers of middle-aged men embarking on second marriages are trying to turn the clock back with plastic surgery, experts claim.
Surgeons at a Harley Street clinic say more and more "alpha males", particularly those who are marrying younger women, are going under the knife, with Botox and male breast reduction top of the list.
They have called the trend "The Sarkozy Effect", after the French President Nicolas Sarkozy, who last year married Carla Bruni, a former supermodel 13 years his junior.
The Harley Medical Group says 50 per cent more men aged between 35 and 55 had Botox injections to reduce wrinkles so far this year, compared with the same period in 2007.
Demand for male breast reduction surgery has increased by 47 per cent, and 43 per cent more men have undergone microdermabrasion - when the outer surface of the skin is sloughed off.
Chin lifts, blepharoplasty - the removal of eye bags - and face lifts are also more popular than ever among what surgeons call FAMs - forty or fifty-year-old alpha males."I suggest that if you are considering male breast reduction surgery you first try seriously reducing your intake of salt and salty food. - This will reduce your male breasts without the trauma and expense of surgery.
Lose weight, reduce your risk of most cancers, high blood pressure, type 2 diabetes, stroke, heart disease, vascular dementia, osteopenia, osteoporosis, hypercholesterolaemia, depression, liver and kidney problems, and improve your health in many other ways without drugs or expense by eating less salt! - Try it! - You will feel so much better!Obesity and the Salt Connection